Websites are essential for the business owners in this modern era, as compared to their physical stores. Just like the interior designing of stores, designing the site is crucial for attracting more and more users. For the physical stores, the signboard and a little marketing are enough to make the customers visit the store. However, in the case of websites, SEO does the work. In this article we are explaining Top Web Design Mistakes That Hurt SEO.
SEO and the website design are closely linked. Flawed website design can ruin the SEO, no matter how much effort the experts have put in it. Therefore, it is essential to explore the problems in the design of the website to make changes in it. It will also help you pay better attention to SEO and receive positive impacts. This article aims to highlight the mistakes and flaws of design that can also ruin your website’s SEO.
Top 5 Web Design Mistakes That Hurt SEO
Online businesses are flourishing significantly in the United Arab Emirates. Search engine optimization has played an essential role in this regard. Several other companies are putting more effort into their SEO; however, they do not receive the desired outcome due to inadequate or faulty website design.
The following are some of the most common web design mistakes that can hurt your website’s SEO.
Pop-Ups
Most of the time, the websites include few popups in their design. They are meant to attract the users’ attention and motivate them to use some product or service. However, this design trend is not useful at all in this modern era, as it annoys the users.
In addition to annoying the users, popups are also quite hurtful for SEO. If a website is ranking due to SEO and more users visit the site but leave it in few seconds due to popups, the site’s ranking will go down in no time. Therefore, most business organizations acquire the services of website design Dubai based companies to ensure flawless designs that can boost their SEO.
Text in Images
One of the most common design practices is including text in images. Most of the business think that pictures are more efficient in attracting the attention of users. So they include bright images on their websites that display the text they want to communicate to the users.
However, the companies do not acknowledge the fact that the web crawlers do not decode the text in images in the same way as the human mind does. Therefore, the SEO ranking of the sites that use text in images is impacted poorly. So, it would help if you abandoned this practice.
Poor Navigation
Another vital web design mistake that ruins the SEO of any website is poor navigation. Sometimes, the businesses want a unique design for their site. They only prefer their needs and what pleases their eye while failing to acknowledge the user’s need and preference.
They do not hesitate to opt for the design that even compromises the navigation on the website. Such designs demotivate users and negatively impact search engine optimization. Therefore, before finalizing web design, you should ensure that it offers perfect website navigation.
Infinite Scroll
Another common website design trend is including everything on the same page. The website owners want to save their users from navigating from one page to another, therefore include everything on the same page. No practice can be faultier than this, as it forces the users to practice infinite scroll.
In the wake of scrolling too much, they can miss their desired detail and leave your site without getting what they need. Moreover, adjusting everything your site offers on a single page is also quite dreadful for the SEO. So, include multiple pages in your website design to assist the users.
Large Files and Images
Another web design mistake that also hurts the SEO is including large files and images on the site. The absence of images and files on the website will only leave the users with long paragraphs of text, which will bore them instantly.
However, large images and files cannot be read in the same way as the human mind by the web crawlers, ultimately affecting the SEO. So, if you want to improve your site’s SEO, paying attention to design is crucial. You can hire the service of SEO companies in Dubai to ensure flawless website design that also complements your SEO, instead of hurting it.
Improve website design to improve SEO!
SEO is not just limited to content available on the website. It is also linked with the design of the site as it is the very first thing that grabs the attention of the human eye. So, if you are facing negative ranking or a waste of all of your SEO efforts, it is time to uncover the design mistakes. Do not hesitate to get in touch with professionals and boost the design of your website now.